When a long-running industry event was seeking a rebranding and facelift, AVISIAN Communications created a modern logo, revamped collateral and a responsive web site for the new Securing Federal Identity event. The fresh look and new approach to logistics invigorated the established event. The project exemplifies the concept that value can be maintained and even increased by giving existing properties a bold new brand. The event’s show guide, on site graphics and other collateral all reenforce the idea that this is the new launch of a trusted event.
- ClientSecuring Federal Identity